Advertorial promotion
In every gym across the UK, there are quiet champions who rarely step into the spotlight. They are the early risers unlocking studio doors before sunrise, the steady voices of reassurance after a tough day, the patient coaches who stay late to celebrate a client’s first push-up. They do not train for applause or headlines. They show up because they care. This year, the PT of the Year competition, launched by YOUR Personal Training, is dedicated to those very people.
How to Nominate your PT
Click here to nominate your PT!
Nominations are now open for the PT of the Year competition, inviting members and peers to recognise the trainers who have made a genuine difference. Submissions can be made via the online nominations form. A judging panel, made up of experts from YOUR Personal Training and Women’s Fitness, will carefully review each nomination to select the winner.
Members and gym communities are encouraged to reflect on the individuals who have shaped their journeys. Who stayed patient when progress felt slow. Who adapted sessions around injuries or busy schedules. Who sent a supportive message at exactly the right time.
These are the Unsung Heroes who deserve recognition.
One standout trainer will be crowned PT of the Year, receiving national recognition and alongside a prize package designed to support their long-term career development:
- £10,000 of CPD courses across 10 years from YOUR Academy (Max 2 courses per year RRP £500 per course)
- 1-year free gym rent at a YPT partner facility (over 600 to choose from) worth over £6,000
- Hyperice Hypervolt Massage Gun (worth over £350)
- UltraHuman Air Ring (worth £329)
- Applied Nutrition Bundle (worth over £100)
- Vow Nutrition Voucher (worth over £150)
In celebrating them, Women’s Fitness and YOUR Personal Training are championing the very best of the industry. Not ego. Not hype. But heart. Because behind every empowered woman lifting weights with confidence, there is often a trainer who chose to care deeply about her success.
And that is a story worth telling.
You can nominate your PT now by clicking here!
Celebrating Unsung Heroes
The theme is simple and powerful: Unsung Heroes.
Personal trainers often become the backbone of someone’s wellbeing journey. For many women, especially, a trainer is more than a coach. They can be a source of confidence after childbirth, a guide back to strength following injury, or the catalyst for reclaiming self-belief during challenging life transitions. These moments rarely make social media highlight reels, yet they are transformative. The Unsung Heroes campaign shines a light on the trainers who quietly change lives behind the scenes.
The PT of the Year competition celebrates trainers who make a genuine difference in the lives of their clients and communities. It recognises dedication, empathy and impact as much as technical excellence. While aesthetics and athletic performance may draw attention, it is often the softer skills that truly define a great personal trainer. Listening deeply. Understanding individual barriers. Creating safe and inclusive environments. Believing in clients long before they believe in themselves.
Yet the real reward lies in acknowledging the meaningful work being done every day in gyms across the country. Recognition validates effort. It reminds trainers that their patience, resilience and commitment matter.
The Unsung Heroes theme resonates strongly within today’s fitness landscape. As conversations around mental health, body confidence and inclusive training continue to grow, the role of the personal trainer has expanded. Trainers are no longer just programme writers. They are accountability partners, educators and advocates for healthier lifestyles in the broadest sense. They help women feel strong rather than small. They encourage performance over perfection. They shift the narrative from punishment to empowerment.
By telling the stories of these trainers, the PT of the Year competition does more than hand out an award. It captures the human side of fitness. It reminds us that progress is not always loud or dramatic. Sometimes it is a quiet decision to keep going. Sometimes it is showing up for a session when life feels overwhelming. And often, it is a trainer standing beside a client, offering steady encouragement and unwavering belief.
About YOUR Personal Training
YOUR Personal Training is the UK’s leading personal training management company, supporting hundreds of trainers nationwide to deliver life-changing coaching. Their approach combines mentoring, education and extensive business support so trainers can focus on what matters most: helping clients achieve real results.
Directed by James Lorey and Aaron McCulloch, both experienced trainers and industry advocates, YOUR Personal Training champions the Unsung Heroes of fitness – professionals who go above and beyond for their clients every day. By empowering trainers, YOUR Personal Training creates a ripple effect: motivated, knowledgeable coaches mean stronger, more confident clients across the UK.
TERMS & CONDITIONS
- Promoter
The promoter is ‘Your Management Solutions Limited’ trading as ‘Your Personal Training UK’ (sometimes referred to as “YPT”), in partnership with Men’s Fitness and Women’s Fitness magazines (together, the “Partners”).
- Eligibility
2.1 The promotion is open to residents of the United Kingdom aged 18 years or over at the time of entry.
2.2 Entrants must be practising personal trainers and hold appropriate qualifications to operate as a PT in the UK.
2.4 Internet access and a valid email address are required.
- How to Enter
3.1 Entry is free. No purchase is necessary.
3.2 Entries may be submitted either:
- by members of the public nominating a personal trainer, or
- by personal trainers nominating themselves.
3.3 Entries must be submitted via the official online entry form here: https://www.smartsurvey.co.uk/s/YPT2026/.
3.4 The entry form will require completion of mandatory fields and may include:
- free-text responses
- supporting information
- optional uploads such as images or additional documentation
3.5 Only entries submitted during the entry period will be considered valid.
3.6 The promoter reserves the right to reject entries that are incomplete, misleading, offensive, or suspected to be fraudulent.
- Entry Period
4.1 The promotion is open now and closes at midnight on 12th June 2026.
4.2 Entries received after the Closing Date will not be accepted.
- Judging
5.1 All valid entries will be judged by a panel comprising representatives from:
- Your Personal Training UK
- Men’s Fitness
- Women’s Fitness
5.2 Entries will be judged on criteria including (but not limited to):
- personal story, background and challenges overcome
- commitment to clients and community
- inclusivity and approach to fitness
- professionalism, inspiration and impact
5.3 The judges’ decision is final and binding. No correspondence will be entered into regarding the outcome.
- Winners
6.1 Two winners will be selected:
- One female personal trainer
- One male personal trainer
6.2 Winners will be notified using the contact details provided at entry.
6.3 If a selected winner does not respond within 7 days of notification, the promoter reserves the right to select an alternative winner.
- Prize
7.1 Each winner will receive:
- Appearance as the cover star of either Women’s Fitness or Men’s Fitness magazine, as relevant
- Contribution of interview and workout content to an editorial feature inside that relevant magazine
- Associated promotional exposure across the magazines’ social channels, and elsewhere via YPT and partners
- £10,000 of CPD courses across 10 years from YOUR Academy (Max 2 courses per year RRP £500 per course]
- 1-year free gym rent at a YPT partner facility (over 600 to choose from) worth over £6,000
- Hyperice Hypervolt Massage Gun (worth over £350)
- UltraHuman Air Ring (worth £329)
- Applied Nutrition Bundle (worth over £100)
- Vow Nutrition Voucher (worth over £150)
7.2 Winners will be required to attend a professional photoshoot in mid-May 2026 (exact date and location to be confirmed).
7.3 Reasonable UK travel costs to the shoot location will be covered by the promoter. Accommodation, subsistence and additional expenses are not included unless explicitly agreed in writing.
7.4 The prize has no cash alternative and is non-transferable.
- Winner Responsibilities
8.1 Winners must be available for:
- the photoshoot
- reasonable editorial interviews
- provision of a workout suitable for publication
8.2 Winners agree to behave professionally and comply with reasonable editorial and production direction.
8.3 Failure to attend the photoshoot or cooperate with reasonable promotional requirements may result in forfeiture of the prize.
- Use of Content & Publicity
9.1 By submitting an entry, entrants confirm that they have the right to provide all submitted materials, including images.
9.2 Entrants grant the promoter and partners a non-exclusive, royalty-free licence to use submitted content for the purposes of administering and promoting the campaign.
9.3 Winners agree to take part in publicity related to the promotion without additional compensation.
- Data Protection
10.1 Entrants agree that they may be contacted by Your Personal Trainer, Women’s Fitness and Men’s Fitness, for the purposes of promoting their products. The entrant understands they can opt out of communications at any time.
10.2 Data will not be shared with third parties beyond what is necessary to operate the promotion.
10.3 Personal data will be used only in accordance with UK data protection law.
- General
11.1 The promoter reserves the right to amend, suspend or withdraw the promotion in the event of circumstances beyond its reasonable control.
11.2 The promoter is not responsible for technical failures, lost entries or other issues outside its control.
11.3 These terms and conditions are governed by English law, and the courts of England and Wales shall have exclusive jurisdiction.
